Turnaround thesis
Aligned leadership around a new product direction and a roadmap to get there.
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I started as a strategic advisor through a product and GTM pivot, then stayed on as fractional Design Director and operator when the company recapitalized for a turnaround. We realigned leadership around a new product thesis, rebuilt the roadmap, and used AI-assisted prototyping to compress learning cycles — testing with real institutions instead of guessing. The new direction: academic integrity, traceable research, and responsible generative AI in the classroom.
Aligned leadership around a new product direction and a roadmap to get there.
Advisor through the pivot, then fractional Design Director after the recap.
AI-assisted prototyping compressed learning cycles and de-risked direction.
User research and institutional pilots grounded the roadmap in evidence.
Product vision and GTM positioning built for adoption across higher ed.





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KPMG